Tuesday, March 6, 2007

Premiere Magazine (1987-2006)

I am deeply saddened to announce that the wonderful Premiere magazine will cease to exist in a matter of a month. The April issue will be the last one to hit newstands.

Both Advertising Age and Variety have picked up this news and they basically agree on one thing. As technology continues to advance, consumers nowadays want to get their news faster and easier. So, they go over to internet sites like Defamar or Movie City News to get all the film industry scoop, with the benefit that these sites are updated hourly and daily. Both websites say that Premiere's content was becoming stable due to the fact that readers were already aware of the industry news by the time the magazine hits newsstands.

They both go on to say that the magazine's pages declined from 25% to 27% compared to last year and that Hachette Filipacchi, the editorial, tried to sell Premiere.

I am really sad by this news since I think Premiere is one of the best movie magazines, if not the best, and I've been reading it every month for 6 years now. Premiere's content was not becoming stale. They still had pretty good damn articles that gave you great insight on the industry and the actors. I especially liked Tom Roston's column Notes from the Dream Factory, the reviews by critic Glenn Kenny, and the Women in Hollywood issue.

From now on Premiere will exist only as a website, which will not be the same. I will miss the magazine enormously.

RIP Premiere Magazine (1987-2006)

1 comment:

  1. Esto que me dices es una desgracia. Waaaa! En efecto, descanse en paz Premiere. Waaaaaaaaa!

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